Small Business and Economic Resources
This site is fundamental in helping new entrepreneurs look into creating their own business.
How to use face-to-face interviewing for market research
(n.d.) (2021). The pros and cons of face-to-face interviews for market research. Communications for research.net.
Pros and Cons of Face-to-Face Market Research
Pros:
- Empathy and personal interaction with customers.
- Capturing non-verbal (body language) cues from customers.
- Evaluation of Customers’ experience of your product.
Cons:
- Higher costs than other forms of customer market research.
- The potential of collecting biased customer market data.
- Data processing and analytics of face-to-face customer interviews.
- Making data analytics actionable to obtain customer data.
Advanced Links
Marshall, C. (01/16/2016). Face-to-face interviews: Advantages and disadvantages. LinkedIn.com.
(n.d). (2021). What are the advantages and disadvantages of face-to-face interviews?
How to Use Focus Groups for Market Research
Basic Link
Beltis, AJ. (2021). How to run a focus group for your business. hubspot.com.
Advanced Links
Marczak, M., and Sewell, M. (2021). Using focus groups for evaluation. arizona.edu.
(Duke, T.) (11/20/1998). Guidelines for conducting a focus group. oldmiss.edu.
How to Use the Internet for Market Research
Basic Link
(n.d.). (2021). Conducting online research: Tips and tools. inc.com.
Advanced Links
Dogmara, S. (YEAR). Advantages and disadvantages of Internet marketing research. worldscientificnews.com.
(n.d.). (03/08/2020). 10 Proven internet marketing tactics for small businesses with small budgets. justdigital.com.
How to Use the Internet for Market Research
Basic Link
(n.d.). (2021). Conducting online research: Tips and tools. inc.com.
Advanced Links
Dogmara, S. (YEAR). Advantages and disadvantages of Internet marketing research. worldscientificnews.com.
(n.d.). (03/08/2020). 10 Proven internet marketing tactics for small businesses with small budgets. justdigital.com.
How to Use Surveys for Market Research
Basic Link
Ernest-Jones, S. (07/29/2019). How to conduct a market survey that works. gwi.com.
Advanced Links
Bashin, H. (04/01/2018). How to conduct a market survey? marketing91.com.
(n.d.). (2021). Using market research surveys to validate your product strategy. survicate.com
Basic Link
(n.d.). (2021). Write your business plan. sba.com.
Advanced Links
African-American Free Governmental Assistance (n.d.). (2021). SCORE for black entrepreneurs. score.org.
African-American Non-Government Entrepreneurial Organizations Assistance
(n.d.). (08/05/2021). African American Entrepreneurs Association. aaeassociantion.org.
(n.d.). (2021). Entrepreneur Directory-Find Entrepreneurs. every.black.com.
(n.d.). (2021). Center for Black Entrepreneurship. blackeconomicalliance.org.
(n.d.). (2021). African American Chamber of Commerce Central Florida.
General Free Governmental Entrepreneurial Assistance
(n.d.). (2021). SCORE. score.org.
(n.d.). (2021). Volusia/Flagler SCORE. Volusiaflagler.score.org.
(n.d.). (2021). DEO Office of Community Partnerships. Floridajobs.org.
(n.d.). Volusia County Economic Development. volusiacounty.org.
Non-Government Entrepreneurial Organizations Assistance
Prater, M. (2021). How to develop a strategic plan for business development. hubspot.com.
Basic Links
(n.d.). (2021). 10 Steps to Start Your Business. sba.gov.
(n.d.). (2021). Write your business plan. sba.com.
(n.d.). (2021). Developing a business plan. web.sba.gov.
(n.d.). (2021). Market research and competitive analysis. sba.gov.
Advanced Links
Vo, E. (11/16/2021). What is strategic planning? sba.thehartford.com.
Prater, M. (2021). How to develop a strategic plan for business development. hubspot.com.
(n.d.). (10/09/2019). Key performance indicators (KIPs): What they are and how to use them. Microsoft.com.
(n.d.). (2021). Essential key performance indicators for small business. kpi.com.
Brice, M. (2021). Metrics, scorecards, and key performance indicators (KPIs). Michael Hartzell.
Advanced Five Force Analysis Links
(n.d.). What is five-force analysis? visual-paradigm.com.
(n.d.). (2021). Porter’s five forces analysis tutorial. visual-paradigm.com.
(n.d.). (07/2019). Porter’s five forces: a simple summary. Worldofwork.io/.
African-American Free Governmental Assistance (n.d.). (2021). SCORE for black entrepreneurs. score.org.
African-American Non-Government Entrepreneurial Organizations Assistance
(n.d.). (08/05/2021). African American Entrepreneurs Association. aaeassociantion.org.
(n.d.). (2021). Entrepreneur Directory-Find Entrepreneurs. every.black.com.
(n.d.). (2021). Center for Black Entrepreneurship. blackeconomicalliance.org.
(n.d.). (2021). African American Chamber of Commerce Central Florida.
African American Women Non-Government Entrepreneurial Organizations Assistance
(n.d.) (2021). Black Women In Business. blackwomeninbusiness.org.
(n.d). (2021). National Association of Black Women Business Entrepreneurs. nabwe.org.
(n.d.). (2021). Black Women Entrepreneurs. blackwomenentrepreneurs.com.
General Free Governmental Entrepreneurial Assistance
(n.d.). (2021). SCORE. score.org.
(n.d.). (2021). Volusia/Flagler SCORE. Volusiaflagler.score.org.
(n.d.). (2021). DEO Office of Community Partnerships. Floridajobs.org.
(n.d.). Volusia County Economic Development. volusiacounty.org.
Basic Links
(n.d.). (2021). Marketing and sales. sba.gov.
Lewis, M.R., (10/10/2021). How to promote your business for free. (Online Marketing)
Heaslip, E. (2021). 9 Ways to Promote Your Small Business Now. uschamber.com. (Online Marketing)
Wong, B. (11/29/2021). Small business marketing materials. sba.thehartford.com. (Offline Marketing)
Advanced Links
(n.d.). (2021). SBA brand guide. sba.gov. (Online and Offline Marketing)
(n.d.). BBB Business Resources (Online and Offline Marketing).
(n.d.). (2021). 10 Small Business Branding Tips for 2021. Aronsonhecht.com. (Both Online and Offline Marketing)
(n.d.). (10/10/2020). Five easy tips for business branding. business.nextdoor.com. (Both Online and Offline Marketing)
Marketing Basic Link: (n.d.). (2021). Marketing and sales. sba.gov. (Online and Offline Marketing)
Branding Basic Link: (n.d.). (2021). SBA brand guide. sba.gov. (Online and Offline Marketing)
Advanced Branding Links:
(n.d.). (2021). 10 Small Business Branding Tips for 2021. aronsonhecht.com. (Both Online and Offline Marketing)
(n.d.). (10/10/2020). Five easy tips for business branding. business.nextdoor.com. (Both Online and Offline Marketing)
deBara, D. (12/02/2019). Five inexpensive branding strategies for small businesses. 99designs.com. (Online and Offline marketing)
(n.d.). (11/14/2014). 4 Ways to use drip email campaigns to drive conversions. entrepreneur.com.
(n.d.). (2021). 9 Design rules for creating effective print ads: Infographic. drmg.com.
Business Promotion
Basic Link: (n.d.). (2021). Marketing and sales. sba.gov. (Online and Offline Marketing)
Advanced Links:
Lewis, M.R., (10/10/2021). How to promote your business for free. wikihow.com. (Online Marketing)
Heaslip, E. (2021). 9 Ways to Promote Your Small Business Now. uschamber.com. (Online Marketing)
Wong, B. (11/29/2021). Small business marketing materials. sba.thehartford.com. (Offline Business Marketing)
(n.d.). (2021). 9 Design rules for creating effective print ads: Infographic. drmg.com.
Marketing Content:
Basic Links
(n.d.). (2021). The fundamentals of content marketing for small businesses. SCORE.org.
Advanced Links
(n.d.). Tips for online content marketing. SCORE.org.
Marketing Calendar:
Basic Link
(n.d.). (2021). Marketing calendar template. SCORE.org.
Advanced Links
(Online Business Marketing)
Mekelle, B. (09/15/2020). How to create a small business content marketing calendar. problemsolverconsultants.com.
Lake, L. (07/31/2019). How to create and use a marketing calendar effectively. thebalancesmb.com
US Government SBA Webpages
(n.d.). (2021). Funding programs-loans. sba.com.
(n.d.). (2021). Funding programs-grants. sba.com.
(n.d.). (2021). Manage your finances. sba.gov.
State of Florida DEO
(n.d.). (2021). Small and minority business programs. floridajobs.org.
Business Websites
(n.d.). (06/17/2020). Small business grants: What are they and how to apply. business .nextdoor.com.
Guillory. S. (11/09/2021). Small business grants: free money for business. nav.com.
Minority Small Business Loans
(n.d). (01/27/2021). A 2021 guide to small business loans to minorities. banks.com.
Banks and Credit Unions
(n.d.) (2021). Self-help credit union DeLand branch. self-help.com.
Non-Traditional Small Business Financing
Simpson, K. (12/03/2021). 6 Non-traditional sources of capital. sba.thehartford.com.
(n.d.). (07/01/2021). Seven non-traditional ways to finance your business. webbiquity.com.
Bower, B. (2021). Non-traditional financing for your small business. businessmodelinstitute.com.
(n.d.). (2021). Non-traditional funding. businesspracticalknowledge.wordpress.com.
US Government Websites
Basic Links
(n.d.). (2021). Labor laws and issues. usa.gov.
(n.d.). (2021). Small business requirements. eeoc.gov.
Advanced Links
(n.d.). (2021). Other employment issues. eeoc.gov.
(n.d.). (2021). Small business| Occupational Safety and Health Administration. osha.gov.
(n.d.). (2021). Compliance assistance-new and small businesses. dol.gov.
Small Business Concerns and Challenges
US Government and Reputable Websites
Basic Link
(n.d.). (2021). Small business concerns. employer.gov.
(n.d.). (04/21/2019). No handbook? No problem! 5 “must-have” employee policies for any small business. score.org.
Advanced Links
Charles, J. (10/05/2017). The top ten challenges small business owners are facing today. smallbiztrends.com.
Kh, R. (12/18/2017). The biggest HR problems faced by small business. Catalystforbusiness.com.
The State of Florida
Basic Link
(n.d.). (2021). Florida employment and labor laws. employmentlawhandbook.com.
Advanced Link
(n.d.). (2021). Florida employment laws. findlaw.com.
Small Business Health Insurance
Basic Link
(n.d.) (2021). Health insurance for your business and employees. healthcare.gov.
Advanced Link
(n.d.). (04/04/2020). The best strategy for health insurance for small businesses. takecommandhealth.com.
Small Business Technology
Basic Links
(n.d.). (03/11/2013). Why businesses need information machines. eternalsunshineoftheismind.wordpress.com.
Johnson, J. (2021). 8 Free tech tools every startup needs. uschamber.com.
Advanced Links
Johnson, R. (12/09/2021). Use technology to improve your small business. smallbiztechnology.com.
Sutherland, C. (12/18/2021). How small businesses can use technology to help level the playing field. forbes.com.
Small Business Data Analytics
Basic Link
(n.d.). (2021). The small business owner’s guide to data analytics. score.org.
Advanced Links
Durcevik, S. (11/08/2018). Getting started with big data analytics and business intelligence for small business. datapine.com.
Richardson, S. (01/20/2021). How to get more leverage from small business data analytics. iterationinsights.com.
Small Business Policy Making
Basic Links
(n.d.). (2021). Put it in writing: Your office policies and procedures. apaservices.org.
Wall, S. (05/08/2020). 10 Company policies every small business should consider. hrdirectapps.com.
Advanced Link
Daw, K. (04/10/2016). 10 Policies and procedures every business should have. linkedin.com.
Small Business and Intellectual Property
Basic Link
(n.d.). (07/22/2021). 4 Reasons to protect your intellectual property. Law365.co.
Advanced Link
(n.d.). (04/04/2016). Copyrights, patents, trademarks and trade secrets. spencepc.com.
Small Business Employer Healthcare Plan for Employees
Basic Links
(n.d.). (2021). Health insurance for your business and employees. healthcare.gov.
(n.d.). (2021). Affordable health insurance for Florida small businesses and workers. sba.gov.
Advanced Link
(n.d.). (2021). Health insurance for businesses. healthcare.gov.
Small Business Payroll Methods
Basic Link
(n.d.). (2021). Hire and manage employees. sba.gov.
Advanced Link
(n.d.). (2021). Employees: How to find and pay them. sba.gov.
Small Business Security-Cyberspace Protocols
Basic Links
(n.d.). (2021). Small business information security: The fundamentals. nvlpubs.nist.gov.
(n.d.). (2021). Cybersecurity for small business. fcc.gov.
Advanced Link
(n.d.). (06/12/2019). Cyber security protocols that you should know. logsign.com.
Small Business Inventory Control Protocols
Basic Links
Schwarz, L. (09/18/2018). Essential guide to inventory control. netsuite.com.
(n.d.). (05/27/2021). Inventory management 101: How to manage small business inventory. squareup.com.
Advanced Link
Zarzycki, N. (02/14/2020). Inventory management for small business: A simple guide. bench.com
Small Business Accounting Systems
Basic Link
(n.d.). (2021). Accounting 101: 8 Steps to set up your business for success. sba.gov.
Advanced Links
Girsch-Bock, M. (09/09/2020). Accounting 101: The basics you need to know. Fool.com.
Small Business Employee theft
Basic Link
(n.d.). (2021). How to spot employee theft and what you can do about it. insperity.com.
Advanced Link
Milenkovic, M. (09/24/2021). Ripping off the boss: 33 Surprising theft statistics.
Federal Government Small Business Governmental Compliance Aspects
Basic Links
(n.d.). (2022). Understanding business law and regulations. sba.gov.
(n.d.). (2022). Small business taxation information. usa.gov.
Advanced Links
(n.d.). (2022). Filing and paying your business taxes. Irs.gov.
(n.d.). (2022). Business taxes. irs.gov.
State of Florida Law and Governmental Regulations
Basic Link
(n.d.). (2022). Small business in Florida. usa.gov.
Advanced Links
(n.d.). (2021). Florida business laws. findlaw.com.
(n.d.). (2021). Florida tax laws.
(n.d.). (2021). Florida consumer laws. findlaw.com.
Volusia County, FL Business Registration
Basic Link
(n.d.). (2021). Volusia County, FL business licenses and permits. Volusia.org.