Business Model Generation is a handbook for visionaries, game changers and challengers striving to defy outmoded business models and design tomorrow's enterprises. If your organization needs to adapt to harsh new realities, but you don't yet have a strategy that will get you out in front of your competitors, you need Business Model Generation.
The Lean Startup approach fosters companies that are both more capital efficient and that leverage human creativity more effectively. Inspired by lessons from lean manufacturing, it relies on “validated learning,” rapid scientific experimentation, as well as a number of counter-intuitive practices that shorten product development cycles, measure actual progress without resorting to vanity metrics and learn what customers really want. It enables a company to shift directions with agility, altering plans inch by inch, minute by minute.
Nail It Then Scale It is the first lean startup book to help entrepreneurs through the process of launching a high-growth company. The book includes not just high-level principles, but a distilled, step-by-step guide of key actions successful entrepreneurs take to reduce risk and increase success.
Why do some ideas thrive while others die? And how do we improve the chances of worthy ideas? In Made to Stick, accomplished educators and idea collectors Chip and Dan Heath tackle head-on these vexing questions. Inside, the brothers Heath reveal the anatomy of ideas that stick and explain ways to make ideas stickier, such as applying the “human scale principle,” using the “Velcro Theory of Memory” and creating “curiosity gaps.”
"Startup communities" are popping up everywhere, from cities like Boulder to Boston and even in countries such as Iceland. These types of entrepreneurial ecosystems are driving innovation and small business energy. Startup Communities documents the buzz, strategy, long-term perspective and dynamics of building communities of entrepreneurs who can feed off of each other's talent, creativity and support.
Simon Sinek's book leads the reader to a better understanding that “why” you start a business is much more important than “what” that company does or “how” they will do it. START WITH WHY shows that the leaders who've had the greatest influence in the world all think, act, and communicate the same way. And it all starts with WHY.
Geoffrey Moore explores major issues facing entrepreneurial firms engaged in disruptive products as they attempt to grow. The bible for bringing cutting-edge products to larger markets—now revised and updated with new insights into the realities of high-tech marketing
Harnish explores the issues and strategies related to scaling an entrepreneurial firm. In Scaling Up, Harnish and his team share practical tools and techniques for building an industry-dominating business. These approaches can help you navigate the increasing complexities (and weight) that come with scaling up a venture.
Organizational creativity provides a roadmap to improving your own creative problem skills. Organizational Creativity is a compelling new text designed to transform the reader into a creative thinker and leader. Arguing that creativity is an essential skill that must be developed.
A quick guide to customer development as originally designed by Steven Blank. Customer Development is a four-step framework for helping startups discover and validate their customers, product, and go-to-market strategy.