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Books

Business Model Generation Book

Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers

Business Model Generation is a handbook for visionaries, game changers and challengers striving to defy outmoded business models and design tomorrow's enterprises. If your organization needs to adapt to harsh new realities, but you don't yet have a strategy that will get you out in front of your competitors, you need Business Model Generation.

The Lean Startup Book

The Lean Startup: How Today’s Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses

The Lean Startup approach fosters companies that are both more capital efficient and that leverage human creativity more effectively. Inspired by lessons from lean manufacturing, it relies on “validated learning,” rapid scientific experimentation, as well as a number of counter-intuitive practices that shorten product development cycles, measure actual progress without resorting to vanity metrics and learn what customers really want. It enables a company to shift directions with agility, altering plans inch by inch, minute by minute.

Nail It then Scale It Book

Nail It then Scale It: The Entrepreneur’s Guide to Creating and Managing Breakthrough Innovation

Nail It Then Scale It is the first lean startup book to help entrepreneurs through the process of launching a high-growth company. The book includes not just high-level principles, but a distilled, step-by-step guide of key actions successful entrepreneurs take to reduce risk and increase success.

Made to Stick Book

Made to Stick: Why Some Ideas Survive and Others Die

Why do some ideas thrive while others die? And how do we improve the chances of worthy ideas? In Made to Stick, accomplished educators and idea collectors Chip and Dan Heath tackle head-on these vexing questions. Inside, the brothers Heath reveal the anatomy of ideas that stick and explain ways to make ideas stickier, such as applying the “human scale principle,” using the “Velcro Theory of Memory” and creating “curiosity gaps.”

Startup Communities Book

Startup Communities: Building an Entrepreneurial Ecosystem in Your City

"Startup communities" are popping up everywhere, from cities like Boulder to Boston and even in countries such as Iceland. These types of entrepreneurial ecosystems are driving innovation and small business energy. Startup Communities documents the buzz, strategy, long-term perspective and dynamics of building communities of entrepreneurs who can feed off of each other's talent, creativity and support.

Start with Why book

Start with Why: How Great Leaders Inspire Everyone to Take Action

Simon Sinek’s book leads the reader to a better understanding that “why” you start a business is much more important than “what” that company does or “how” they will do it. START WITH WHY shows that the leaders who've had the greatest influence in the world all think, act, and communicate the same way. And it all starts with WHY.

Crossing the Chasm book

Crossing the Chasm, 3rd Edition: Marketing and Selling Disruptive Products to Mainstream Customers (Collins Business Essentials)

Geoffrey Moore explores major issues facing entrepreneurial firms engaged in disruptive products as they attempt to grow. The bible for bringing cutting-edge products to larger markets—now revised and updated with new insights into the realities of high-tech marketing

Scaling Up book

Scaling Up: How a Few Companies Make It...and Why the Rest Don't (Rockefeller Habits 2.0)

Harnish explores the issues and strategies related to scaling an entrepreneurial firm. In Scaling Up, Harnish and his team share practical tools and techniques for building an industry-dominating business. These approaches can help you navigate the increasing complexities (and weight) that come with scaling up a venture.

Organizational Creativity book

Organizational Creativity: A Practical Guide for Innovators & Entrepreneurs

Organizational creativity provides a roadmap to improving your own creative problem skills. Organizational Creativity is a compelling new text designed to transform the reader into a creative thinker and leader. Arguing that creativity is an essential skill that must be developed.

The Entrepreneur's Guide to Customer Development book

The Entrepreneur's Guide to Customer Development: A cheat sheet to The Four Steps to the Epiphany

A quick guide to customer development as originally designed by Steven Blank. Customer Development is a four-step framework for helping startups discover and validate their customers, product, and go-to-market strategy.