Stetson’s University Marketing team recently won 11 communications awards at the 2015 CASE District III Conference, including four Grand Awards in different categories.

The Council for Advancement and Support of Education’s criteria for the awards include writing, editing, professional execution of publications and websites, design, technical quality and creativity.

“The CASE awards are the gold standard for what we do,” says Greg Carroll, vice president for university marketing. “It’s a good way for us to see how we compare to other schools.”

“Stetson University is known for its excellence and significance,” says President Wendy B. Libby, Ph.D. “Our University Marketing team does a great job capturing and communicating those qualities to the outside world in the exceptional materials they produce.”

The CASE Platinum Awards recognize best practices throughout the university and college advancement profession. In this category, Stetson University Magazine took the Grand Award for Best Article of the Year for “Values Quest: When You Come to a Fork in the Road, Take It.”

Stetson also won a Grand Award for best overall small university and college magazine. In this category, two issues — “A Quest for Values” and “Who Are Today’s Students” — were judged for content, writing, editing and design.

In addition, the university took a Grand Award in the category of Recruitment Website or Microsite for StetsonDare.com.

The other Grand Award was for Stetson’s VISUAL magazine in the category of Green or Sustainable Publication. VISUAL is a magazine used to recruit students to the university.

Three projects also won second place Awards of Excellence for graphic design at the ceremony, including the Stetson “Vinegar Tom” poster; the Dare to Be Significant Brochure; and The Significance Book.

The university won several other special merit awards, including The Significance Book in the Annual Report category; Dare to Be Brochure for Recruitment Publication; the Dare to Be doodle cover illustration for graphic design; and the Stetson Commemorative Football Program Cover design in the Unpublished Works category.

CASE is a nonprofit organization that is “education’s leading resource for knowledge, standards, advocacy, and training in alumni relations, communications, fundraising, marketing and related activities.”

The annual CASE III awards honor and recognize outstanding programs and individuals. CASE District III is the second-largest district with more than 3,500 members. (Pictured, left to right: Bill Noblitt, Heather Graves, Joel Jones, Mary Anne Rogers, Greg Carroll. Photo by Woody O’Cain.)

 by Bill Noblitt