Stetson University will present New York Times bestselling author Omar Tyree in an interactive lecture Thursday, Sept. 12, at 7 p.m. The lecture, which will be held in the Stetson Room, second floor of the Carlton Union Building, 131 E. Minnesota Ave., is open to the public, free of charge. There will be a book-signing in the Stetson Room from 6-6:30 p.m., before the keynote lecture.

In his lecture, “The Equation for Success,” Tyree will be promoting his latest book, Welcome to DuBai (The Traveler). There will be a discussion about the four key components of all successful businesses based on Tyree’s business book. More than just another business self-help book, The Equation is a groundbreaking formula that looks at how all business is an art. The book will help business people rethink how they manage their art form and help businesses accelerate their productivity by creating a corporate culture driven by passion and zeal, as art is. The book will help entrepreneurs rethink how they manage their art form and help businesses accelerate their productivity by transforming corporate culture to be driven by passion and zeal, as art is. The Equation (L/A*S=B) reveals a foolproof blueprint for business and life. Audience members will learn that, first you have to love what you do (L) and become a highly-skilled artist at it (A), while developing promotional and marketing tools to gather public and professional support (S), which ultimately leads to big business (B).

To read more about this book, visit Amazon.com/Welcome to Dubai (The Traveler).

From 3:30-5:30 p.m., Tyree will have a book-signing at The Muse Book Shop, 112 S. Woodland Blvd., in downtown DeLand. It is open to the public, free of charge.

Omar Tyree’s visit is sponsored by the Africana Studies Program, Black Student Association, Career Development and Academic Advising, College of Arts and Sciences, School of Business Administration, Gender Studies Program and Stetson’s Multicultural Student Center.

For further information, contact Shawnrece D. Campbell, Ph.D., associate professor of English and affiliate faculty member in Stetson’s Africana Studies Program, at [email protected],  or call (386) 822-7718.