Public Relations Staff
Assistant Vice President for Marketing Media Relations
Janie is responsible for advancing Stetson University's brand and visibility with national and local media by identifying and publicizing people and programs that best illustrate Stetson University's image. Janie's "beat" includes the School of Business Administration, including the Center at Celebration and the natural and social sciences within the College of Arts and Sciences. Janie also is Stetson University's key contact for the media in the event of an emergency.
In addition to working with the media, Janie works with Stetson Today to evaluate effectiveness and design/upgrade in consultation with Web Services and social media development. Janie also works with Creative Services to write/edit publications for schools and colleges in her area of responsibility, and serves on the university's Emergency Management Team, providing public relations counsel on emergency issues and guiding emergency communications.
Janie earned a masters degree in journalism from Louisiana State University. Prior to joining Stetson University, she worked at the national office of AAA in Heathrow, Fla., in social media and public relations. While there she launched AAA's social media sites on Facebook, Twitter, YouTube and MySpace as well as other social media outlets. In addition, she wrote many of AAA's policies and procedures related to social media. In the public relations department at AAA, she was a spokesperson for the organization working with national media. In that capacity Janie won a Silver Anvil from the Public Relations Society of America (P.R.S.A.) for her work on AAA's 100th Anniversary publicity. Before joining AAA, Janie was a reporter and editor for newspapers and magazines and wrote frequently about travel and golf.
Manager of Interactive Marketing and Social Media
Gerri’s areas of focus are social media and online marketing. She is responsible for quality assurance of the university’s brand reputation, reach, and relationships across multiple social-media channels, and works closely with internal clients on the development and implementation of comprehensive social-media campaigns. She is a Google AdWords certified professional.
Gerri has a bachelor of arts degree in English and religious studies from Stetson University, and an associate's degree in advertising and communications from SUNY-FIT. A former career journalist, she is the author of two inspirational romance novels for publisher Franciscan Media. For more on her background, visit her LinkedIn profile.
Director of Internal Communications/Editor, Stetson Today
Cory Lancaster has been a journalist for 30 years, working as a reporter for The Orlando Sentinel and as managing editor of The Daytona Beach News-Journal. She has won several journalism awards for investigative reporting and featuring writing and also served as President of the Florida Society of News Editors.
Lancaster has a bachelor’s degree in journalism from the University of Florida and a master’s degree from Rollins College in Winter Park. She and her husband live in DeLand with their teenage son.
Editor, Stetson University Magazine
Michael Candelaria is a veteran of the magazine industry in Central Florida, having served as a writer and editor for numerous publications. Those publications range from city/regional and business magazines to education, travel/leisure and sports magazines. He was the publisher of FORWARD Florida magazine, editor of Orlando magazine and the 1996 president of the Florida Magazine Association.
He is well-known in the Central Florida community, working with high-profile organizations such as the Central Florida Partnership, Orlando Regional Chamber of Commerce, Metro Orlando Economic Development Commission and Visit Orlando. He is a graduate of the University of Central Florida.
As the web editor, Jordan manages the published content throughout Stetson University’s website. He is a Stetson alumnus, having graduated in 2011 as an English major. He then obtained his M.F.A. in New Media Journalism at Full Sail University in 2014. Jordan’s previous professional experience includes teaching middle school English/language arts and coaching both middle school basketball and varsity track and field at a college-preparatory private school.
Personally, Jordan is a live musician and singer/songwriter. You can find him playing his acoustic guitar and singing at various venues throughout the Central Florida area. He is also an adopted dog owner, Star Wars fan and Pittsburgh native.